"We're a brand founded by real family who cherish the mission of guiding family to live a Sustainable Lifestyle, protecting our planet, nurturing a generation of Earth's guardians, and keeping our planet green."

- Casey, Founder and mum of Lily and Edith


Our Promises

  • Fun with Style

    Our products are crafted to blend Functionality with Fun and Style, making parenthood fun for both you and the little ones. 

  • Eco-Friendly

    We champion Sustainability by employing natural materials in our creations, ensuring a green and eco-friendly environment for our children. 

  • Quality & Trust

    Our unwavering dedication to Quality and Affordability guarantees that you receive exceptional value for your investment.

lily and edith childrens sustainable product biodegradable dental floss foam pump bottle reusable snack bags

Meet Our Founder

Hi, I’m Casey, a mama with two little sidekicks and a trio of love and laughs.

Being a mum with two little mischief-makers and a world of responsibilities, I often desire a magic wand that can provide me trustworthy gear that makes busy-life easier and keeps family healthy and sound.

LILY & EDITH's Story

lily and edith sustainable childrens product

How Everything Begins....

On one family vacation, Lily and Edith were building sand castles on the sunny shore and they spotted a small crab trapped by a plastic fragment.

"Why is there plastic in the sea, Mommy?" Lily asked with concern.

My heart swelled with love and pride for my daughter's innocence. I realised that moment was a call to action.

We need to give our kids a Clean Ocean, and it’s our responsibility to teach our children to live Eco-Friendly Lifestyles at a Young Age and nurture a generation of Earth's guardians.

eco friendly floss picks

Style, Quality, and Sustainability

From this humble beginning, "Lily & Edith" was born, a brand designed by parents where Style, Quality, and Sustainability unite effortlessly.

Our Mission is Simple: 

  • Provide Trusted Gear to empower busy family to succeed and navigate modern life with ease.

  • Provide High-quality, Sustainable products, guiding everyone to live sustainable lifestyles and protect our planet.

From Our Heart

As a mom juggling two lively kids and a busy life, I know the struggle of finding Simple, Reliable products that make busy modern life a bit easier and keep our loved ones safe and sound.

That's how Lily & Edith came to life – A Brand dedicated to bring you High-Quality, Sustainable, Adorable lifestyle goodies.

We're just like you, aiming to keep a Greener World, and we're here to share our journey and products that make a real difference in our everyday life.

We are committed to ensure all products meet our high standards.


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